Campaign & Content Specialist - Sthlm

Are you passionate about creating compelling content that drives engagement and sales? Do you thrive in a dynamic environment where creativity meets strategic execution? Join us at Strawberry as we take our digital campaigns to the next level!

As our Campaign & Content Specialist, you’ll play a crucial role in shaping how Strawberry’s campaigns come to life within the Spenn ecosystem. You’ll be responsible for creating, adapting, and optimizing content that attracts, engages, and converts users within the Spenn app and website.

This is your chance to join us at an exciting time—with the launch of Spenn, our new loyalty currency in partnership with Norwegian Air Shuttle, we are redefining how members earn and redeem rewards. Your work will be instrumental in ensuring that our offers and campaigns are clearly presented, commercially optimized, and backed by data-driven insights to engage the right audience in the most effective way.

What you will be doing:  

You will create engaging, sales-driven, and conversion-optimized content that enhances the visibility of Strawberry’s campaigns within Spenn. Your work will directly contribute to driving digital sales and increasing user engagement. You will also play a key role in shaping and improving the content strategy for Spenn, ensuring that campaigns are both compelling and commercially effective, ​​while leveraging data insights to refine messaging and optimize engagement.

No two days will be the same—you will need to craft content across multiple platforms and formats, adapting tone and style to fit different audiences and needs. From campaign messaging to UX content, your ability to create clear, inspiring, and action-driving communication will be essential.

Who we are looking for: 

We believe you are a creative and commercially driven content expert who understands how to capture attention, spark engagement, and drive sales through smart and strategic content. You have a strong ability to balance creativity with business goals, ensuring that every campaign you work on delivers both inspiration and measurable results.

We believe you have:

• Experience in digital content creation and campaign execution within e-commerce, loyalty, or digital marketing.
• A data-driven mindset, using insights to refine content and improve conversions.
• A deep understanding of conversion-driven messaging and digital storytelling.
• Experience collaborating cross-functionally with product teams, UX, marketing and digital sales to enhance user experiences.
• Knowledge of SEO, content performance tracking, and CMS systems (we use Contentful).
• Excellent writing and communication skills in Norwegian or Swedish, as well as English (additional Nordic languages are a plus!).

What we can offer you:  

• A flat organization with trust and autonomy in your work. We are rebels that support innovation without imposing strict corporate rules.
• The chance to be part of a passionate team with exceptional colleagues and an inclusive culture, that believes every stay should be a story worth telling.
• Plenty of social events including smaller gatherings with your team and huge get-togethers with the whole Strawberry family! 
• Great benefits! In addition to our collective agreement, we also offer staff discounts and friends & family rates at our 200+ hotels. 

Details:  

We are recruiting two Campaign & Content Specialists, one for the Brand & Content Marketing team and one for the E-commerce team, we'll tell you more about it during the recruitment process. We offer a hybrid workplace. For this position, your base could be either in Oslo or Stockholm, hence the two ads. Some travel may be required between our main offices in Stockholm and Oslo. 

Sounds interesting?  

We'd love to hear from you! Interviews will be held on a rolling basis, don’t wait to submit your application!